A new Paterson or Lawson?
Posted: Fri Feb 07, 2014 10:32 am
I’m intrigued by the idea in the thread started by Manfred and prompted by the Barry Hing article that “the people” will have a role in recognising a new Paterson/Lawson or acclaiming a poet laureate if such a position is created (unlikely, in my opinion). But there’s an aspect of this that bothers me. How will “the people” have become aware of his or her poetry?
A century ago the groundswell of support for Paterson, Lawson and Dennis occurred through print media (particularly newspapers), and word of mouth for that considerable proportion of the population that didn’t read or write. It was part of their everyday life, perhaps as family entertainment in the evening or at public gatherings. It was also a time of strong nationalistic fervour because of the war. Part of C. J. Dennis’s success with The Songs of a Sentimental Bloke came from a pocket edition that was carried by Australian soldiers in the trenches.
But that basis is no longer there for poetry. There are many more distractions to occupy people’s time other than reading or listening to poetry. If you’re driving in the car, for example, you’re not going to hear poetry on the radio. What you will hear is lots of music…pop, rap, folk, country and western etc. (poetry in another guise?), because music, if anything, has taken over poetry’s role.
Lots of poets have written about (for example) Vietnam…Tom McIlveen recited one of his in the Golden Damper Awards at Tamworth…but if you’re asked to name well-known war ‘poems’ of recent decades you’d probably turn to something like Redgum’s ‘I Was Only Nineteen’ (1983) or Eric Bogle’s ‘And The Band Played Waltzing Matilda’ (1971)…because they have received lots of exposure via radio and TV. They have the huge advantage that music offers. I’d put Graham Fredriksen’s ‘The Only War We Had’ right up there with those two in terms of lyrics, but how does it get that same level of public attention?
Manfred’s bringing out a book of Graham’s poetry this year…will his work get airtime to the same extent? What could be done to maximise exposure? Where are the avenues for it? This is the general population I’m talking about…Joe and Josie Public…not those who might go to bush poetry festivals or hear it as entertainment in caravan parks or at corporate gigs.
Do bush poetry books sell? Hardly. Advertising via relevant magazines? Negligible result. Via the internet? Ditto. (Has any poetry gone viral?) Following on from the publicity material Melbourne Books sent out about Award Winning Bush Verse & Stories 2013 I didn’t get a single request for an interview, nor did I hear of any of the contributors being contacted for readings etc. in any sort of media. (Please let me know if you did!) There have been no reviews. So here’s a book containing award-winning bush verse by poets from all across Australia (and a short story by Henry Lawson), but…where are “the people”? It was advertised in the magazine. How many ABPA members (apart from the contributors) have a copy?
I’ve tried to get bush verse into major newspapers and mainstream literary magazines, but with virtually no success…The Age did run a couple of mine more than a decade ago, but nothing since. They’re simply not interested. Nor are the big publishers. I’ve entered Riders on the Wind (which was self-published) in a major Australian book award, but, in the light of past experience, can’t be too optimistic about that…chances are all the opposition will be from free verse.
So we need some inspiration, because expecting “the people” to suddenly have an epiphany regarding poetry seems rather like expecting to win Tattslotto. Building a reputation these days requires hard yakka in terms of marketing, so here’s a specific practical challenge. What could be done to start ‘The Only War We Had’ along the road to being as well-known by “the people” as the Redgum and Bogle songs? I’m sure Manfred would be grateful for any fresh publicity ideas. So would Melbourne Books, and Stephen with regard to his forthcoming children’s book. And me.
David
A century ago the groundswell of support for Paterson, Lawson and Dennis occurred through print media (particularly newspapers), and word of mouth for that considerable proportion of the population that didn’t read or write. It was part of their everyday life, perhaps as family entertainment in the evening or at public gatherings. It was also a time of strong nationalistic fervour because of the war. Part of C. J. Dennis’s success with The Songs of a Sentimental Bloke came from a pocket edition that was carried by Australian soldiers in the trenches.
But that basis is no longer there for poetry. There are many more distractions to occupy people’s time other than reading or listening to poetry. If you’re driving in the car, for example, you’re not going to hear poetry on the radio. What you will hear is lots of music…pop, rap, folk, country and western etc. (poetry in another guise?), because music, if anything, has taken over poetry’s role.
Lots of poets have written about (for example) Vietnam…Tom McIlveen recited one of his in the Golden Damper Awards at Tamworth…but if you’re asked to name well-known war ‘poems’ of recent decades you’d probably turn to something like Redgum’s ‘I Was Only Nineteen’ (1983) or Eric Bogle’s ‘And The Band Played Waltzing Matilda’ (1971)…because they have received lots of exposure via radio and TV. They have the huge advantage that music offers. I’d put Graham Fredriksen’s ‘The Only War We Had’ right up there with those two in terms of lyrics, but how does it get that same level of public attention?
Manfred’s bringing out a book of Graham’s poetry this year…will his work get airtime to the same extent? What could be done to maximise exposure? Where are the avenues for it? This is the general population I’m talking about…Joe and Josie Public…not those who might go to bush poetry festivals or hear it as entertainment in caravan parks or at corporate gigs.
Do bush poetry books sell? Hardly. Advertising via relevant magazines? Negligible result. Via the internet? Ditto. (Has any poetry gone viral?) Following on from the publicity material Melbourne Books sent out about Award Winning Bush Verse & Stories 2013 I didn’t get a single request for an interview, nor did I hear of any of the contributors being contacted for readings etc. in any sort of media. (Please let me know if you did!) There have been no reviews. So here’s a book containing award-winning bush verse by poets from all across Australia (and a short story by Henry Lawson), but…where are “the people”? It was advertised in the magazine. How many ABPA members (apart from the contributors) have a copy?
I’ve tried to get bush verse into major newspapers and mainstream literary magazines, but with virtually no success…The Age did run a couple of mine more than a decade ago, but nothing since. They’re simply not interested. Nor are the big publishers. I’ve entered Riders on the Wind (which was self-published) in a major Australian book award, but, in the light of past experience, can’t be too optimistic about that…chances are all the opposition will be from free verse.
So we need some inspiration, because expecting “the people” to suddenly have an epiphany regarding poetry seems rather like expecting to win Tattslotto. Building a reputation these days requires hard yakka in terms of marketing, so here’s a specific practical challenge. What could be done to start ‘The Only War We Had’ along the road to being as well-known by “the people” as the Redgum and Bogle songs? I’m sure Manfred would be grateful for any fresh publicity ideas. So would Melbourne Books, and Stephen with regard to his forthcoming children’s book. And me.
David